Equipment is also crucial in this context. Brand isn't a determining factor, as current equipment is comparable, and the choice simply depends on the connection between the photographer and the tool. I've always used Nikon, currently the "Z" series. These cameras have high-performance 24-megapixel sensors that produce excellent-quality files, not overly digital, and deliver vibrant colors and extraordinary three-dimensionality. All files are delivered in a single quality, obviously the highest possible.